Today, guest expectations in the hospitality industry are higher than ever, and there are several factors behind this. Technology plays a massive role in making them more aware and connected than before. Here are the key facts to help you have a large percentage of repeat or loyal customers
The hospitality industry is a people-driven business; by understanding human behavior, service providers like hotels and resorts will not only understand what the market needs but will stand against competitors by creating unique experiences while fostering customer loyalty.
With the challenges brought about by the covid19, it is now the time for hoteliers to work on strategies that embrace innovative technology opportunities, and change to high tech from high touch, for instance, interactive HDTV solutions.
As hotels work on recovery measures, here are some critical steps to consider towards growth:
Having innovation strategies: ensure the strategies you come up with align with your business objectives and embrace technology. Having your guest’s needs in mind is vital towards recovery and will play a significant role in digital transformation.
Leverage technology to unlock opportunity; this will play a key role in meeting guests’ demands and maintaining safety in the business. The hotel will be more efficient in the long run.
Always remember that people work better if they feel valued. Practicing fairness at all times is essential. Foster good working relationships, not only within the team but with different stakeholders as well.
Security has to be a priority as most performing businesses in the current days are built on data. Ensuring that your guests are assured of their data safety will be paramount.
Lastly, focus on the guest experience and improve on where possible. Hotels that invest in technology outperform their peers by surpassing guest expectations — delivering personalized, real-time experiences across all touchpoints.
Once you have the information, share it with your team. It is vital that everyone knows and understands the company’s vision and should be aware of and involved in achieving goals, which will make it easy to work on new technology expectations.
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